How Indie Devs Can Market an Alternative Game – Indie Game Movement Ep 115 Show Notes

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Episode Name:

How Indie Devs Can Market an Alternative Game

Episode Description:

The Game Bakers have an incredibly diverse catalog of games, and they do a really good job of marketing them while avoiding giving too much away. In doing so, they show how it has become a pretty interesting artform.

We’re going to dive in further with how this works for them, what type of promotional materials they reveal prior to and after launch and understand their process better.

Q?Box Round Answers!

The Q?Box round is a series of random questions so you can get to know a little bit more about our guest.

1) What is your favorite movie?

Singing in the Rain

2) Dogs or Cats?

Cats…because the few she has outnumbers her dog.

3) What’s your favorite meal?


4) What’s one thing that motivates you every day?

Doing what she loves every day and being able to work with such great people while doing it!

5) What are you playing right now?

The Untitled Goose Game (and favorite game is Stardew Valley)  

Key Takeaways

  1. Dream big – Strive to work with others that may seem like a reach (Even reached out to Daft Punk!)
  2. Stop trying to do everything – Focus on what works and defines the core of your game.
  3. Spend time clarifying your vision and the experience you want to achieve.


More info about Audrey and The Game Bakers

Website: thegamebakers.com

Social Media

Twitter: @TheGameBakers

Facebook: thegamebakers

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