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Episode Name:
Breaking Down Barriers in Game Discovery
Episode Description:
Many great games go unnoticed due to a lot of different factors, but one of the main areas studios and developers struggle with is nailing down discoverbility.
So today, we’re going to tackle this problem by understanding issues with the current game discovery system and discuss practical solutions to fix it, so you can break down barriers in game discovery and stand out!
Q?Box Round Answers
What’s the most common mistake you see devs or studios make with their games?
Subtopic: not vetting the initial concept/jumping into production too quickly (without serious vetting)/focus testing.
What’s one habit you have that has contributed to your success?
I can talk about networking here. It’s 50% of why I’m still around.
What game are you playing now?
I have a 5 month old who is not sleeping through the night. I play a lot of quick rounds of Polytopia.
TIPS and ADVICE
We covered quite a bit today. Could you list 3 suggestions or tips you would recommend to indie devs based on our discussion?
- Spend more time in ideation and protoyping; it’s cheaper than production.
- Be aware of how the sales funnel works.
- Talk to as many people as you can. Travel to as many conferences as you can, OR network online.
RESOURCES and LINKS
How to get in touch with Ichiro Lambe
Website: https://www.totallyhuman.io/
Twitter: @IchiroDejobaan
LinkedIn: https://www.linkedin.com/in/ichirolambe/