Finding Balance Between Passion and Marketability with Chris Guin – Indie Game Movement Ep 322 Shownotes

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Episode Name:

Finding Balance Between Passion and Marketability with Chris Guin

Episode Description:

If there’s one thing developers generally have a strong supply of, it’s passion. While this is a great driving force that sparks motivation and creativity, it doesn’t always lend itself well when looking at projects from a marketing and business perspective, but it is possible.

So today we’re going to explore how one developer made some interesting revelations over the course of a couple of projects that allowed them to focus on their passion while taking a more pragmatic approach to the market, striking a functional balance between the two.

Q?Box Round Answers

What was your childhood favorite game?

Chrono Trigger

What was your favorite Saturday morning cartoon?

Ninja Turtles

What game are you playing now?

Famicon Version of Final Fantasy 3


We covered quite a bit today. Could you list 3 suggestions or tips you would recommend to indie devs based on our discussion?

  1. Get a great capsule image for your Steam page
  2. Manage your expectations 
  3. Find out where your passion and your project’s marketing potential overlap


How to get in touch with Chris Guin

Geo Mythica

Website: geomythicagame.com
Steam: https://store.steampowered.com/app/1699030/Geo_Mythica/

Adventures of Chris

Website: https://adventuresofchris.com/
Steam: https://store.steampowered.com/app/341170/Adventures_of_Chris/

Guin Entertainment

Discord: https://discord.gg/GJaS2bH

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