Leveling Up Your Studio While Being Empathetic with Tina Merry – Indie Game Movement Ep 306 Shownotes

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Episode Name:

Leveling Up Your Studio While Being Empathetic

Episode Description:

By now, most of you should know that this podcast is about the marketing and business of indie games. But another core theme carried throughout the show is empathy.

We’ve talked about this in numerous ways in how it pertains to your audience, but never really defined the different types of empathy and explore the impact it can have across the industry.

That’s why I’m really excited about this episode because our guest gives us a full breakdown of what empathy is, how it relates to different cultures and how taking an empathetic approach can vastly level up your studio and even yourself.

Q?Box Round Answers

What’s the most common mistake you see companies make in the industry with their businesses?

Not having a clearly defined mission

What’s your main approach to tackling problems?

Identifying the problem and then inviting others to share their perspectives

What game are you playing now?

Candy Crush


We covered quite a bit today. Could you list 3 suggestions or tips you would recommend to indie devs based on our discussion?

  1. Define why empathy matters to your team
  2. Describe what empathy looks like for others
  3. Create a plan and implement systems that carry out and support an empathetic approach


How to get in touch with Tina

Website: tinamerryconsulting.ca

LinkedIn: Tina Merry

SPECIAL OFFER! Get 2 sessions for price of 1 using this link: tinamerryconsulting.ca/igm

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